This week I posted on my facebook status that I am learning about and researching things that I never knew existed until I planted a church. I know that may sound like I’m really knocking out some groundbreaking research or learning a new cutting edge ministry tool, but I’m not. I’m learning about things that most people may already have under there belt.
I’m trying to learn how to connect my church. I don’t mean just connect them to a website, which I’m currently looking for a web designer if you know someone, I mean connect them to each other. I’m looking at web-based companies that make it easy to communicate with the people who are involved in your church. Connecting people together with the main idea of connecting them to Christ.
I’m also thinking through marketing. For years I worked camps and youth events where my job was to show up and minister to those in attendance. It wasn’t my job to market and advertise the events. It wasn’t my responsibility to get people in the door. After that time I worked at a church in the middle of town. Everyone knew who we were, for better or worse, and where we were located. So when I was connecting with people it was easy, because they knew our church and had either driven past or for some occasion been inside it. What are marketing tools will work to get people inside the doors of our Church? What methods are effective in letting people know you exist?
These are some of the things that are consuming my thoughts. Many in ministry may have this mastered but it is very new to me.
Any thoughts you have or products and services that have worked for you, please share them with me.
matt